Roofing Contractor Growth Blueprint
A full pipeline of estimate requests and signed roofing jobs.
Storm Season Shouldn't Be the Business Plan
Most roofing contractors rely on two things: storm season and door-to-door canvassing. When a hailstorm hits, the phone rings. When it doesn't, they scramble. This feast-and-famine model leaves crews underutilised, makes revenue planning impossible, and puts the entire business at the mercy of the weather. Even during busy periods, slow quote turnaround and manual scheduling mean jobs are lost to faster competitors.
Before vs After a System
How We Solve It
Always-On Google Ads
Year-round campaigns for repair, maintenance, and replacement searches — not just storm damage — so revenue doesn't evaporate when the weather is calm.
Storm-Triggered Campaign Activation
Weather monitoring automatically increases budgets, adjusts messaging, and activates storm-specific ad sets within hours of a severe weather event in the service area.
AI Estimate Booking System
Every lead is contacted by the AI within 60 seconds — qualifying the job, capturing the address, and booking an inspection into the foreman's calendar.
Digital Estimate and E-Signature
On-site inspection data feeds into a professional estimate template. The homeowner receives, reviews, and signs digitally — dramatically reducing time from visit to signed contract.
The Full Acquisition Flow
Every stage automated and connected — from first search to confirmed customer.
From Awareness to Customer
Google Ad or organic search
Year-round campaigns + storm-triggered activation
Estimate request landing page
Past work photos, trust badges, and single form CTA
AI responds in under 60 seconds
Qualifies the job, gets address, books the inspection
Inspection booked into CRM
Foreman notified, route optimised, confirmation sent to homeowner
On-site inspection with photo docs
Damage documented, measurements taken, materials noted
Digital estimate signed
Professional estimate PDF and e-signature — job starts